In The News

This summer at "Hot Place Song-do Canal walk"

Jun
28
2010
Earth Times
Incheon City Hall
  Attached File

This summer, Canal Walk, the central commercial business facility of the international business complex in Songdo International city, is receiving high attention. Canal Walk was introduced to be the shooting location for the sports drinks targeting the summer season for the cheering campaign of the Korean National Soccer team in the 2010 South Africa World Cup.

The Canal Walk appears as the background in an international beverage company CF which has been broadcasted since June. The Canal Walk's unique design and clean appearance is well matched with Jang Hyuk's free running and leaves a strong impression.

In Canal Walk, the red shouts of the 2010 South African World Cup is heard. The Canal Walk first appeared on June 12th using the cheering sounds of the Korean National soccer team who won against the Greece team as its background. Recently a famous wire agency filmed the South African World Cup cheering campaign CF at the Canal Walk. Members of the famous girl groups Four Minute and Brown Eyed Girls fervently cheered for the Korean National Team at the Canal Walk wishing the team to qualify for the group of 16.

Canal Walk is noted for its unique and sophisticated exterior design. The wood deck and its gardening make an exotic scenery because it is formed naturally following the central channel which is 540m long. Instead of having to travel abroad to film a foreign scenery, this place delivers a vibe of being in a foreign prominent city itself. The low rise building is stretched out widely with a large open spaced area and this is another reason it is receiving much spotlight.

A person related to KPF who helped design the Canal Walk said, "Canal Walk is a place that will receive much attention during the summer time especially because of its water space and ecofriendly effects. It will be an attractive place where people can walk down the exotic canal roadsides while shopping, enjoy leisure time with a romantic dinner at an outdoor cafe."

Meanwhile, Canal Walk also finalized a contract last May for the entry of famous brand-name premium outlets. They are scheduled to open next February and expected to be an attraction not only for the local shoppers, but also for the tourists as well.